Articles

Insights, publications, and best practices from the 50Pros team and top agencies

8 Better Alternatives to G2 (G2.com)
Best Practices

8 Better Alternatives to G2 (G2.com)

On January 29, 2026, G2 acquired several of its competitors: Capterra, Software Advice, and GetApp. Described as the “Software Version of Yelp” company, G2.com is most known for having a massive...

50Pros Team·
Won an award? Here are 4 ways to make the most of it
Best Practices

Won an award? Here are 4 ways to make the most of it

Earning a spot on 50Pros means your firm is doing something right, so congratulations! There are plenty of advantages that come with making a "Top Firms" list, whether it is on 50Pros or elsewhere,...

50Pros Team·
Top 15 AI Associations, Nonprofits, and Groups
Best Practices

Top 15 AI Associations, Nonprofits, and Groups

Artificial Intelligence (AI) continues to be the most discussed & talked about topic in the business world since its meteoric rise in late 2022 with the introduction of ChatGPT. Although influential...

50Pros Team·
Is Your DTC Brand Recession-Ready?
Best Practices

Is Your DTC Brand Recession-Ready?

Written by Peter Sayn-Wittgenstein, Partner at Big Day The Agency , a top 10 Branding agency in the world. ‍ DTC Brands Are Facing a Crunch—But It’s Not Time to Panic ‍ No one needs a reminder that...

50Pros Team·
How much does it cost to hire an agency? (2025)
Best Practices

How much does it cost to hire an agency? (2025)

Table of Contents Fixed Fee Structure Variable Fee Structure Understanding Agency Costs Important Takeaways General Benchmarks for Agency Rates ‍ When you hire an agency, there are two main methods...

50Pros Team·
Benefits of hiring an agency (instead of an employee)
Best Practices

Benefits of hiring an agency (instead of an employee)

4 minute read ‍ If we have learned anything three years post-Covid, it is that it is OK to challenge the traditional way of work. While 95% of the discussion is absorbed in the “work from home”...

50Pros Team·
10 Better Alternatives to Clutch (Clutch.co)
Best Practices

10 Better Alternatives to Clutch (Clutch.co)

Clutch.co is a popular two-sided review directory that lets companies browse and look for agencies to hire, contract, outsource to, or partner with. For example, you can find firms on Clutch that...

50Pros Team·
5 practical ways to get clients as an agency
Best Practices

5 practical ways to get clients as an agency

by Rei Llazani, Co-founder & Head of Strategy at 50Pros ‍ New clients are the lifeblood of any business. ‍ Without new clients, any successful business or agency owner will tell you that it’s only a...

50Pros Team·
Agency vs. employee (Pros & Cons)
Best Practices

Agency vs. employee (Pros & Cons)

Written by Rei Llazan co-founder at 50Pros. He writes about the future of work, artificial intelligence, and art. ‍ $1 trillion milestone By the end of 2024, the global spend on outsourcing and...

50Pros Team·
The 5 sins of customer service
Best Practices

The 5 sins of customer service

Customer service is a lost art. ‍ There was a time when great customer service wasn't just expected - it was a central part of a business's identity. In the early 90s, businesses like Marshall...

50Pros Team·
The 8 Best Tools and Software for Agencies
Best Practices

The 8 Best Tools and Software for Agencies

By Jonathan Edelmann, PhD Jonathan Edelmann's firm Scholar Path Consulting is listed on 50Pros as a top firm in Content Writing and Professional & Business Writing. ‍ Software – An Agency Essential...

50Pros Team·
Top leaders in the agency world
Best Practices

Top leaders in the agency world

By Jonathan Edelmann, PhD ‍ Leaders are experts. We consider someone a leader because we see that person as competent and trustworthy. I outline how the economy in the United States of America is...

50Pros Team·