
B2B Lead Gen and DTC eCommerce through expert paid media management
We're a senior paid media team. We help B2B companies generate qualified leads through Google, Meta, Microsoft and LinkedIn Ads.
How we work:
- One clear plan: keep, stop, test next.
- Creative a/b testing: 3–4 angles, monthly trims. Winners get budget.
- Audience targeting that converts: remarketing, lookalikes, and cold prospecting.
- Spend guardrails: start small, scale only when performance holds.
- Simple reporting: 2-minute weekly notes tied to results.
Proof:
- B2B SaaS: Cost per SQL dropped 62% in 6 weeks. Lead volume up 3x.
- Fashion brand: ROAS 3.09→7.33 in 8 weeks. Purchases 111→216. Similar spend.
18 years in paid media. UpWork Expert-vetted. Case studies + client videos
Offer:
Free Paid Ads Strategy Plan in 48h: short audit → 3 quick wins → optional 20-min call.
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Sync Resource
Challenge - Newly-launched consultancy battling $112 CPL and low lead volume. - Fierce competition for ISO, CMMI and CMMC keywords in Google Search. - High-ticket deals ($50-80k) demanded precise targeting and proof of ROI. - Limited brand awareness and no historical campaign data. Strategy - Keyword overhaul: pruned waste, added negatives, surfaced high-intent ISO/CMMC terms. - Fresh keyword research uncovered untapped long-tail queries and competitor phrases. - Ad-quality lift: new copy, extensions and on-page tweaks pushed Quality Score up. - Target-CPA bidding with daily budget-utilisation rules found the CPL "sweet spot." - GA4 + Hyros tracking stitched every touch into a single pipeline view.
We're a senior paid media team. We help B2B companies generate qualified leads through Google, Meta, Microsoft and LinkedIn Ads. How we work: - One clear plan: keep, stop, test next. - Creative a/b testing: 3–4 angles, monthly trims. Winners get budget. - Audience targeting that converts: remarketing, lookalikes, and cold prospecting. - Spend guardrails: start small, scale only when performance holds. - Simple reporting: 2-minute weekly notes tied to results. Proof: - B2B SaaS: Cost per SQL dropped 62% in 6 weeks. Lead volume up 3x. - Fashion brand: ROAS 3.09→7.33 in 8 weeks. Purchases 111→216. Similar spend. 18 years in paid media. UpWork Expert-vetted. Case studies + client videos Offer: Free Paid Ads Strategy Plan in 48h: short audit → 3 quick wins → optional 20-min call.
| Name | Title |
|---|---|
| Natalia Cojocaru | Copywriter |
Challenge - Newly-launched consultancy battling $112 CPL and low lead volume. - Fierce competition for ISO, CMMI and CMMC keywords in Google Search. - High-ticket deals ($50-80k) demanded precise targeting and proof of ROI. - Limited brand awareness and no historical campaign data. Strategy - Keyword overhaul: pruned waste, added negatives, surfaced high-intent ISO/CMMC terms. - Fresh keyword research uncovered untapped long-tail queries and competitor phrases. - Ad-quality lift: new copy, extensions and on-page tweaks pushed Quality Score up. - Target-CPA bidding with daily budget-utilisation rules found the CPL "sweet spot." - GA4 + Hyros tracking stitched every touch into a single pipeline view.
Source: https://new.50pros.com/agency/marketingo
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